1AmongMany

For the holiday season, we set out to create a “holiday greeting” that would be a bit more exciting and engaging than the standard card or funky video. We’ve all seen those. They’re fun – for about two minutes. Then they’re just boring.

Obviously social interaction on the web is a big part of what we do and what we talk about at POKE, so that was a prerequisite for whatever we created. After much concepting and discussion, we decided to put our own twist on a holiday tradition by creating the Global Naughty or Nice List. Add your friends and vote them naughty or nice for the holiday - then send their profile around and let everyone else contribute as well! To help the idea along, we also included a Twitter component to allow people to tie their profiles to their Twitter accounts.

And, the Global Naughty or Nice List was voted “the best agency holiday greeting card” by Mediabistro in 2008!